All about Serum

What is serum? Serum is a skincare product you apply to your skin after cleansing and toning but before moisturizing with the intent of delivering powerful treatment ingredients into the skin. Serum is particularly suited to this task because it is made up of smaller molecules that can penetrate deeply into the skin and deliver a very high concentration of active ingredients. This makes them a great tool for targeting specific skincare concerns - think of serum as your skin treatment powerhouse!

What types of serums are there?

There are many types depending on your skin care concern(s). If you are concerned with:

-Dullness look for a brightening serum

-Hyperpigmentation look for a soothing yet exfoliationg serum

-Texture? A vitamin C serum will help with cell turnover giving you softer skin

-Acne will benefit most from an anti inflammatory genltly exfoliationg serum

- Fine lines and wrinkles will improve dramatically with hydrating and pluping serums

-Oily skin? look for a mattyfing pore refining serum

-Dry skin will feel more comfortable with a hydrating serum

I normally add my favorites here on the blog but because there are so many diferent types of options in this specific category I will leave the product recomendation after I do a skin care consultation with you!